A new survey from SAS, “Finding the Right Balance Between Personalization and Privacy,” finds a strong correlation between trust and willingness to share information on the part of the consumer. Trust in data security is by far the biggest factor when customers decide to provide information.
The latest big data news and articles
From the SciPy2013 conference, here is a compelling talk “Data Agnosticism: Feature Engineering Without Domain Expertise” by Nicholas Kridler of Accretive Health in Chicago.
IBM (NYSE: IBM) today announced that Stuttgarter Straßenbahnen AG (SSB), a leading German public transportation company, has turned to IBM Cloud, Software Defined Storage and Flash to improve business application performance and customer response times.
Vormetric, a leader in enterprise data security for physical, big data, public, private and hybrid cloud environments, has announced their partnership with Couchbase, the company that delivers a complete, scalable and high performing NoSQL database.
Teradata Corp. (NYSE: TDC), a big data analytics and marketing applications leader, and Cloudera, a leader in enterprise analytic data management powered by Apache Hadoop™, has announced an expanded partnership that covers broad technology integration and development road map alignment, and a unified go-to-market, sales and support offering.
Teradata Corp. (NYSE: TDC), the big data analytics and marketing applications company, today announced engineering advancements to the Teradata Database that deliver analytic performance and system efficiency through new memory and CPU optimizations.