Called the “sexiest job of the 21st century” by the Harvard Business Review, Data Scientists are now high demand. Here is a whimsical top 10 list, courtesy of the FICO Labs Blog, of ways you can tell if you’re a data scientist. David Letterman eat your heart out!
In this video, Steve Forbes hosts Sir Andrew Witty from GlaxoSmithKline in a discussion on how data and data sharing is having a profound impact on people’s health around the world. Traditionally, big pharma kept their data and results under lock and key. Now, with a global population impatient to find answers and cures, the industry is working together to affect change.
In this video from TEDxAmsterdamED 2013, Jelte de Jong discusses his foundation that seeks to solve educational problems using learning analytics and Big Data. Excellence is driven by the quality of thousands of micro decisions that teachers make every day. Today, educators pride themselves on ‘fact-based’ decisions. In reality these ‘facts’ (e.g. test results) obstruct balanced, intuitive decision-making.
BIG DATA & CUSTOMER INTELLIGENCE SERIES Our last two installments of the Big Data & Customer Intelligence series focused on predicting and influencing customer behavior. In this article, we’ll take a look at methods for determining customer value which is another important element of Computational Marketing. Identify Your Best Customers Most savvy marketing companies understand […]