The need for predictive analytics in the enterprise is clear, as it can provide smarter analysis for better decision making, increased market competitiveness, a direct path in taking advantage of market opportunity and threats, a way to reduce uncertainty and manage risk, an approach to proactively plan and act, discovery of meaningful patterns, and the means to anticipate and react to emerging trends.
In this new Guide to Predictive Analytics we will review how predictive analytics helps your organization predict with confidence what will happen next so that you can make smarter decisions and improve business outcomes. It is important to adopt a predictive analytics solution that meets the specific needs of different users and skill sets from beginners, to experienced analysts, to data scientists.
TIBCO Software Inc. (NASDAQ: TIBX) has announced that Kony, Inc., a leading enterprise mobility company, is using TIBCO Jaspersoft® for Amazon Web Services to achieve embedded analytics within its mobile platform. Jaspersoft®, the “Intelligence Inside” applications and business processes, is used by Kony and its customers to monitor, report, and analyze the deployment of mobile applications.