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Site Ai Provides Automated Insights from Your Web Analytics

Over at TechCrunch, Anthony Ha writes that Automated Insights’ new product called Site Ai pulls data from existing systems such as Google Analytics and then summarizes that data into normal sentences.

With a Site Ai summary, you shouldn’t have to do too much thinking. As the company name implies, all of the summaries are automatically generated by Automated Insights’ technology, not people. Allen told me that’s a big challenge: “Turning data into text is difficult because it requires marrying two skills that traditionally don’t play well with each other: programming and writing.” The reason Allen said he can do it is because he has a background in both technology (he worked at Cisco and has degrees from MIT in computer science), but also in writing (he’s the author of a number of books published by O’Reilly).

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